VMC Cocktails (by Canelo Alvarez)

VMC Cocktails: A Celebration of Mexican Pride and Tradition

Launched to great acclaim in Mexico by none other than Canelo Alvarez in 2022, VMC stands for Viva Mexico Cabrones—an exclamation that embodies the spirit and pride of Mexico. These premium ready-to-drink cocktails are expertly crafted by master tequila makers using 100% blue agave from the heart of Jalisco, the birthplace of authentic tequila.

Available Options:

• VMC Paloma (12oz Can, 4-Pack, Tall Can)

• VMC Margarita (12oz Can, 4-Pack, Tall Can)

• VMC Jamaica Hibiscus (12oz Can, 4-Pack, Tall Can)

• VMC Variety Pack (6-Pack)

Step into the bold, refreshing world of VMC Cocktails, the ready-to-drink tequila cocktail series developed by international boxing legend Saúl “Canelo” Álvarez. Inspired by Mexican culture and the fighting spirit of its people, VMC—which stands for “Viva México Cabrones”—delivers handcrafted taste in a convenient canned format. Every VMC drink is infused with 100% Blue Weber Agave Tequila and layered with authentic, vibrant flavors that pay homage to traditional Mexican beverages.

Whether you're at the beach, grilling with friends, or simply looking to unwind with something that hits just right, VMC brings a high-quality cocktail experience straight to your hand—no mixing required.

Authentic Flavors. Real Tequila.

VMC Paloma
Bright, tangy, and crisp, the Paloma is Mexico’s unsung cocktail hero. VMC’s version combines the boldness of tequila with the slightly bitter sweetness of real grapefruit. A hint of citrus fizz finishes it off, making it light, refreshing, and perfect for sunny afternoons or chilled evenings.

VMC Margarita
Smooth tequila meets lime’s sharp tang in this timeless favorite. The VMC Margarita delivers that perfect harmony of sweet, sour, and salty in a clean, crisp format. It’s a refreshing sip every time, with no prep, no mess—just pure enjoyment.

VMC Jamaica Hibiscus
Deep red in color and uniquely floral, the Jamaica Hibiscus is a nod to Mexico’s beloved agua fresca. This flavor brings a beautiful balance of sweet hibiscus and earthy tequila, resulting in a slightly tart, wholly refreshing cocktail that stands out from the crowd.

VMC Variety Pack (6-Pack)
Can’t decide which one to try first? Grab the VMC Variety Pack, which includes a curated mix of fan favorites. It’s the best way to explore the line and discover your go-to flavor.

Available in Multiple Sizes

VMC offers flexibility for every occasion with multiple convenient options:

• 12oz Standard Cans: Ideal for single servings and casual sipping.

• 4-Packs: Great for parties, hosting, or stocking the fridge.

• Tall Cans: Perfect when you want a little more of that cocktail goodness.

• 6-Pack Variety: Try them all and keep the party interesting.

What’s Inside Every Can?

• 100% Blue Weber Agave Tequila: Sourced directly from Jalisco, Mexico‚Äîthe heartland of tequila.

• Natural Ingredients: No artificial flavorings, no shortcuts. Just real fruit and botanical notes that stay true to tradition.

• 5.5% ABV: Balanced just right to keep things easygoing but flavorful.

• Gluten-Free & Low-Calorie Options: Ideal for health-conscious drinkers who still want to indulge.

Why Choose VMC?

• ‚úîÔ∏è Backed by one of Mexico‚Äôs most iconic athletes

• ‚úîÔ∏è Crafted with genuine tequila, not malt liquor

• ‚úîÔ∏è Bold, vibrant flavors rooted in Mexican culture

• ‚úîÔ∏è Easy to enjoy‚Äîno bartending skills required

• ‚úîÔ∏è Sleek cans perfect for on-the-go occasions

VMC Cocktails are more than just drinks—they’re a celebration of Mexican flavor, passion, and craftsmanship. Whether you’re looking to elevate your next get-together or just treat yourself to a top-shelf taste without the hassle, VMC delivers bold flavor and real tequila in a format that’s as easy as crack, sip, and chill.