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Shiner Bock

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Shiner Bock — The Iconic Texas Craft Beer with Deep, Smooth Flavor

Raise a glass to tradition with Shiner Bock, the legendary dark lager that has defined Texas beer culture for over a century. Brewed with pride in the small town of Shiner, Texas, this beloved bock-style beer combines rich, roasted malt flavor with a refreshingly smooth finish that keeps beer lovers coming back for more.

Whether you’re gathering with friends at a backyard barbecue, winding down after a long day, or stocking up for game day, Shiner Bock delivers easy-drinking satisfaction in every bottle.


A Taste of Texas Heritage

First brewed in 1913 by the Spoetzl Brewery — the oldest independent brewery in Texas — Shiner Bock was originally a seasonal treat crafted to celebrate the springtime German tradition of bock beer. Over the years, its popularity grew so much that Texans demanded it year-round. Today, it’s a symbol of Lone Star pride and a staple on shelves and tap handles across the country.

Handcrafted with the same care and commitment to quality that has defined the Spoetzl Brewery for generations, Shiner Bock stays true to its roots while appealing to new fans who appreciate approachable craft beer.


Flavor Profile — Smooth, Malty, and Exceptionally Drinkable

One sip of Shiner Bock and you’ll understand why it’s stood the test of time. This dark lager pours a deep amber-brown with a creamy, off-white head. On the nose, you’ll find inviting aromas of toasted malt, hints of caramel, and subtle nuttiness.

On the palate, Shiner Bock is all about balance. It delivers a gentle sweetness up front, followed by mellow notes of caramel, roasted grain, and a whisper of hops that add just enough bitterness to round out the finish. Medium-bodied but never heavy, it’s crisp, clean, and remarkably smooth — the kind of beer you can enjoy pint after pint without ever feeling weighed down.


Perfect for Any Occasion

Shiner Bock’s approachable flavor and moderate 4.4% ABV make it an excellent choice for all kinds of occasions. It’s equally at home in a pint glass at your favorite bar, alongside burgers at a backyard cookout, or ice-cold straight from the bottle after mowing the lawn.

Planning a party? Shiner Bock is a crowd-pleaser that pairs beautifully with a wide variety of foods. From barbecue ribs and grilled sausages to tacos, pizza, and fried chicken, its malty sweetness and crisp finish complement savory, smoky, and spicy flavors alike.


Why Shiner Bock Stands Out

  • Texas Born & Brewed: Crafted with pride in Shiner, Texas, by the historic Spoetzl Brewery.

  • Rich Flavor, Smooth Finish: A perfect balance of roasted malt sweetness and mild hop bitterness.

  • Approachable Craft: A classic choice for craft beer lovers and casual drinkers alike.

  • Versatile Pairing: Complements everything from hearty Tex-Mex to backyard barbecue.

  • Iconic Legacy: A beloved symbol of Texas hospitality and quality brewing since 1913.


How to Serve

For the best experience, serve Shiner Bock well-chilled in a pint glass or straight from the bottle. Its moderate carbonation and crisp body make it endlessly refreshing and perfect for savoring on a warm afternoon or sharing with friends around the fire pit.


Bring Home a Taste of Texas Tradition

When you crack open a bottle of Shiner Bock, you’re not just enjoying a beer — you’re sipping a piece of Texas history crafted by generations of passionate brewers. Its timeless recipe, balanced flavor, and smooth drinkability make it an easy favorite that never goes out of style.

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